70% of Organisational Change Efforts Fail. 8 Steps for Leading Change.

Photo Credit: John of Dublin via Compfight cc

Photo Credit: John of Dublin via Compfight cc

70% of organisation change efforts fail.

John Kotter has an 8 step process that can reduce the likelihood that your project of organisational change (and all leadership projects mean some form of change the the existing status quo).

A big source of failure is starting action before you have put together a solid base of support and understanding before acting.

The 8-Step Process for Leading Change

  1. Establishing a Sense of Urgency – Help others see the need for change and they will be convinced of the importance of acting immediately.
  2. Creating the Guiding Coalition – Assemble a group with enough power to lead the change effort, and encourage the group to work as a team.
  3. Developing a Change Vision – Create a vision to help direct the change effort, and develop strategies for achieving that vision.
  4. Communicating the Vision for Buy-in – Make sure as many as possible understand and accept the vision and the strategy.
  5. Empowering Broad-based Action – Remove obstacles to change, change systems or structures that seriously undermine the vision, and encourage risk-taking and nontraditional ideas, activities, and actions.
  6. Generating Short-term Wins – Plan for achievements that can easily be made visible, follow-through with those achievements and recognize and reward employees who were involved.
  7. Never Letting Up – Use increased credibility to change systems, structures, and policies that don’t fit the vision, also hire, promote, and develop employees who can implement the vision, and finally reinvigorate the process with new projects, themes, and change agents.
  8. Incorporating Changes into the Culture – Articulate the connections between the new behaviors and organizational success, and develop the means to ensure leadership development and succession.

There is an excellent resource that goes into more detail for each stage at John Kotter’s website.

2 comments

  1. […] Post – 8-Steps for Leading Large-Scale Organisational Change Book […]

  2. one of the critical things you mention is Empowering Broad-based Action. its essential that everyone is pulling in the same direction and there is consensus for the need to move in a certain direction, buy in from everyone

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