The #1 Reason Why you don’t have a Strong Network

It is not that you don’t go to enough “networking” events.

It is not that you don’t approach strangers at these “networking” events.

It is not that nobody ever told you that a strong network is important.

It is not that you have too few connections on LinkedIn or Facebook, or twitter or Google+.  (Connecting is not Networking.)

The #1 Reason

Is this: You only want something from me.

You don’t intend to help me.  You are there for you.

  • You’re not expert in anything useful to me.
  • You’re not connected to someone who can help me.
  • You have no experiences that are relevant to my challenges.
  • You aren’t funny enough to make me laugh.

If you do care…  the networking will take care of itself.  It is called reciprocity.  It works.

2 comments

  1. Marta Dominguez · · Reply

    Clear and loud! Thanks Connor. Your other post “fish where the fish are” made a strong mark on me. Although you wrote it about selling, I think it comes handy to networking as well. There are more chances to match experiences and challenges if the correct venue for networking is used. I´m very peaky with regards to my networking events. Online (via LinkedIn) too. I had to. Otherwise I was just connecting, Connecting can be nice but frustrating when you made your mind for networking 😉

  2. APOSTLE JOHN ONYECHE · · Reply

    I WAS OPPORTUNE TO WATCH SMALL FROM YOUR VIDEO BUT I WANT IT IN FULL VERSION
    AM WRITING FROM NIGERIA

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