Tag: Audience
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“It’s not about you, it’s about the audience”
Lee Child is the multimillion selling author of the Jack Reacher series of novels. When Lee was 14, his drama school teacher changed his life. “It is not about you, it is about the audience”. In a recent episode of the High Performance Podcast, author Lee Child spoke of the impact his drama teacher had…
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The 4 Types of Audience for your Speech
This video is about 4 different types of audience that you can face as a speaker and how to adjust your objectives and manner of engagement to each of these distinct audience groups. The 4 Types of Audience There are four types of audience, and consequent persuasive strategy that you can come upon when you…
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Why Change Fails: The 5 Types of People in Any Change Initiative
This is a guest post from Ecatherine Matnadze, who serves as the Vistage Spain In-house Leadership Coach – working with me and the leadership team in clarifying goals and staying disciplined in our actions. When a change plan fails, it is more often than not due to the human dynamics inside the organisation. It doesn’t…