Once upon a time… Once upon a time there was data… and it didn’t change the world. …and then there were stories… Karen Eber has spent her career helping leaders develop the culture of their organisations. She has learn that stories are the foundation blocks of building culture. Further Story Resources What is a … Read more
“We must let go of the life we have planned, so as to accept the one that is waiting for us.” Joseph Campbell Someone has shared the documentary film “Finding Joe” on YouTube. It is a fantastic introduction to the life’s work of Joseph Campbell… who first articulated the common structure to mythological stories: The … Read more
Overcoming challenges and obstacles is what makes life meaningful. I hope your dreams and visions are big enough to be difficult. “Don’t wish it were easier, wish you were better” Jim Rohn This video is about superman. When superman was first developed as a comic book character, he was so strong and powerful that he … Read more
What makes them so effective in moving audiences to commit to action? Why is there currently an explosion of story courses, story gurus, business storytellers? If you are reading this via email, you can watch the video on the blog: Why do Stories work in Persuasion? What is a Story? We think of stories as … Read more
I uploaded my first educational tips video to youtube in January 2011. I wanted to reach out to a wider audience than can come and attend IESE Business School in Barcelona or in Madrid, or those who read my blog. Today, there are 77 short educational videos on the channel, and with 1.3 Million views, the … Read more
Storytelling is the most important tradition humans possess. Stories teach us to love, to forgive others, to be just and to strive for better than we have. Stories share and reinforce our values as human beings living together in society. In business, stories are the building blocks of culture. Peter Drucker says “Only 3 things … Read more
Stories are Predictable “We think of stories as a wildly creative art form but within that creativity and that diversity there is a lot of conformity. Stories are very predictable. No matter where you go in the world, no matter how different people seem, no matter how hard their lives are, people tell stories, universally, … Read more
Kurt Vonnegut is an American writer (1922-2007) famous for his satire and humour in the face of desperate circumstances. He has a wonderful theory on “the shapes of stories” – which he presents in the 4 minute video available below. Vonnegut’s 8 Rules for Telling a Story In his book Bagombo Snuff Box: Uncollected Short Fiction, … Read more