Self Awareness: The Big 5 Personality Traits

Great leaders have high levels of self awareness. One element of self awareness is a good understanding of how human beings differ in terms of personality. The big 5 personality traits can be remembered with the acronym OCEAN. OCEAN Trait descriptions and impact on job performance. Openness, inventive/curious vs. consistent/cautious; Openness is positively related to proactivity at the … Read more

How to use YouTube to Build Your Business and Personal Brand

How to begin vlogging on YouTube This is based on my last 8 years of youtubing (now at 470,000 subscribers, over 22M video views) and over 11 years of maintaining a regular blog here at http://www.conorneill.com.  My advice to you…  point 5 is by far the single most important tip. 8 Tips for Vlogging Success If … Read more

Beginner’s Mind

Shoshin (初心) is a word from Zen Buddhism meaning “beginner’s mind.” It refers to having an attitude of openness, eagerness, and lack of preconceptions when studying a subject, even when studying at an advanced level, just as a beginner would. “Sometimes, what you already know gets in the way of what you need to Learn” George Gan … Read more

The Century of the Self

Marketing has changed greatly over the last 100 years. The ideas of Sigmund Freud about self and our identity have shifted how marketers persuade us to buy. As we watch the rise of populist political movements around the world, I wanted to reflect on how political “marketing” has evolved. In the first half of the … Read more

The most important part of leadership…

The most important part of leadership? Ensuring that the team, the organisation, the institution, the vision and mission can live on after you. It is hard to let go of the ego part of you that enjoys being “needed”. It is difficult to accept that there needs to be a future beyond you. If an … Read more

I love my Job

Jobs you love are not “found”, they are created… over years of committed, generous, selfless service. It doesn’t mean you have to “do your time”. It doesn’t mean that you wait and assume that it will come. It means you have to have the patience to find a place where you can be of service … Read more

How to Fail at Leadership

The 3 areas you can mess up if you are to fail at Leading yourself and others: Relationships Self Awareness Openness to Change Check out the video below to understand what it means to not mess up on relationships, self awareness and openness to change. What is Leadership? An effective leader is a person who: … Read more

How to Be Lucky (4 Ways to Improve your Luck in Life)

This video is about 4 ways to bring more luck into your life. We Make our own Luck.  Why do some people lead happy successful lives whilst other face repeated failure and sadness? What enables some people to have successful careers whilst others find themselves stuck in jobs they hate? Can unlucky people do anything … Read more