Category: Entrepreneur
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A 9 Step Cheatsheet for Becoming a Public Speaking Expert
What does it take to be a great public speaker? London Speaker Bureau has put it all together on a pretty page. From content to delivery, from startings to endings and from logos to ethos to pathos, its all here in this infographic. The London Speaker Bureau represent and work with some of the most…
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Latitudes of Acceptance
I love this idea that I came across in an interview with Matthew Lieberman at Edge.org. He speaks of an old 1960’s idea called “Latitude of Acceptance”. He defines it better than I, so I’ll pretty much take his text verbatim: Matthew Lieberman on Latitudes of Acceptance “I’ll tell you about my new favorite idea,…
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3 biggest objections to overcome when Selling
There are 3 objections that must be overcome to get somebody to buy: 1. why buy anything 2. why buy from me 3. why buy now Why buy anything? The first objection is showing that not taking action is not a viable option. The problem must be made explicit and brought to the full attention…
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Sales: What is your Painful Problem to Solve?
What is your painful problem to solve? Sales is not about describing your product, your process or your friends. It is about explaining to the buyer a problem that they have, and giving them a glimpse of a world where that problem has gone away. What would it feel like to live in a world…
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6 Key Characteristics of “A” Players
Everyone wants to be Bruce Lee, but few want to put in the 10,000 (or more) hours of practice and preparation. It is only when the bar is held high that we can consistently put in the practice and push our skills to the highest levels. What makes for an ‘A’ Player? The simplest possible…
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Framing is Everything
Rory Sutherland tells some wonderful stories about the power of framing. If you want to be persuasive, you must get good at framing the argument. Good framing shifts the argument to a playing field where you can achieve your ends and the other can feel that they have gotten a good deal. Prices are not…
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No one buys a $57,000 watch to tell time
I came across this paragraph in a blog post by sales professional Grant Cardone. “No one buys a $57,000 watch to tell time. People buy things to solve problems. The cost of the item isn’t what matters. Once the buyer is able to see the problem the product solves, their decision becomes much easier to…
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10 Personal Habits of Resilient People
Take a moment and think about the people you know well. Who is the most psychologically resilient of your friends or family? Who would cope the best with major setbacks? Who would be able to keep their heads while all about them are losing theirs? Dealing with Failure: Resilience I was at…
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Probably the Worst Email of All Time
This, or a version of it, arrives a few times a week: “Dear Conor I need to talk to you. Can I have some time? X” By the way, its not from my girlfriend, or my daughter. They get a yes. My mum, dad, brothers, sister – they get a yes. However, generally these emails…
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Your Job is Not Your Job
If someone asked you, “What is your job?”, what would your response be? Go ahead, take a minute to think about your answer. I asked a similar question a few weeks ago in my post Become Indispensable: Solve Interesting Problems) Professor Fred Kofman tells a story about a question that changed his outlook on this…